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Facebook is one of the most popular social networking sites on the internet. According to alexa.com facebook is ranked #4, just under Google, Yahoo and You Tube. They have more then 200 million active users and more then half of those log on to Facebook at least once a day. Members combined spend more then 3.5 billion minutes a day on FB. With all the tools and applications available today to connect many social networking sites, makes its popularity and growth seem endless.

Riding this growing trend, Facebook marketing is one of the most effective free marketing tools available, if you know what you are doing.

Facebook can be used for businesses to find qualified traffic within its walls are professionals, entrepreneurs, business owners, sales prospects, essentially the EXACT type of persons you are looking for to build your business.

I have been on Facebook for quite some time, for my personal use and became intrigued with the idea of using it to connect with others in business similar to mine. I started to seek for leaders on FB, so I could learn from them the correct way to connect and build business relationships. I came across Mari Smith the “Pied Piper of Facebook”

I would like to share some training with you, that Mari Provides in her Social Marketing Method book.

This training includes how to create your account, how to start groups, events, invites, causes, setting-up your business cards with signatures, and how to reach out to other networkers on Facebook in a non-obtrusive way so you can start building those solid relationships.

This in NOT ABOUT SELLING OR ADVERTISING YOUR BUSINESS or SPAMMING others on FB. It’s about Attracting others to you and building quality business relationships by becoming a expert and providing value to the Social community of Facebook.

If you’re not on Facebook yet, here are 10 Steps Steps To Getting Started On Facebook

1) Set up ONE account in your REAL name.
2) Set up a Facebook PAGE to give your business an additional presence.
3) Add friends STRATEGICALLY over time.
4) Let your EMAIL LIST know you’re on Facebook, plus append your Facebook profile link to your email SIGNATURE file.
5) Add your Facebook “BADGE” to your blog.
6) Import your BLOG to Facebook using the NOTES application.
7) Keep in mind the focus is on RELATIONSHIPS first, business second.
Create strategic TRANSPARENCY and visibility.
9) Limit your time and DELEGATE some tasks.
10) Remember to incorporate Facebook as part of your overall strategic marketing PLAN.

If you’re already on Facebook, but you’re not sure how to effectively use it to grow your business, here are 5 Success Tips from Mari Smith, someone who I follow and learn about effective use of Facebook.

1) Have a strategy
2) Select friends carefully
3) Be active regularly
4) Always add value first
5) Be consistent, authentic and congruent

Ed Hyslip

Connect with me on FB. http://profile.to/edhyslip/